The goal of many of our customers is that messages sent in email marketing campaigns to reach the maximum number of subscribers.
These campaigns are based on sending mass e-mails and Internet service providers (ISP) may block the delivery of these emails to subscribers who are in their networks.
I will focus on certain concepts that may help to improve or increase the rate of message delivery in email marketing campaigns, but also is applicable and desirable, to any server or email system: Sigue leyendo